Corporate events don't come around too often, but when they do, they can be a bit stressful for the planner. It's not just about finding the right venue or staying on budget. One of the biggest decisions is choosing a corporate event theme that will get everyone excited.
The pressure is on you to pick something that reflects your company, impresses guests, and makes the event memorable (in a good way!).
To help you pick the right theme for your next corporate event, we’ve put together five helpful tips:
Match your company's culture and values
Check your budget
Think about the time of year
Get Inspired by the venue
Hire an event planner
Plan Your Perfect Corporate Event With Modern Moments
Make your next corporate event stand out with Modern Moments. Our charming and versatile indoor and outdoor spaces work for small team meetings or big conferences with up to 300 people. For good measure, we'll even throw in a day-of venue coordinator. They'll handle the details while you focus on your guests.
1. Match Your Company's Culture and Values
Okay, so you're planning this work party, right? First things first — it's gotta scream "us"! Think about what makes your crew tick. Are you the office that's always tinkering with the next big thing? Or maybe you're the bunch that's always out there doing good in the community? Use these defining characteristics as inspiration for your event theme.
For example, if you have a group of competitive coworkers, why not run with that? You could do an "Office Olympics" theme. Set up some fun challenges that show off what people are good at and get them working together. Just don't forget to use your company colors and logos. It's still a corporate event after all.
Pro tip: Ask your coworkers for input. They may surprise you with ideas that capture your company's essence perfectly. Plus, it's a sneaky way to get everyone excited about the event before it happens.
2. Check Your Budget
Your budget always dictates what you can and can't do for your next corporate event, but this isn't always bad news. A smaller budget can spark creativity. You may not be able to hire David Blaine to wow everyone, but you may be surprised at the hidden talents lurking in your own office.
Remember, throwing money at an event doesn't guarantee it'll be great. It's all about making smart choices. If you can't have it all, then focus on picking the elements that will leave the strongest impression.
3. Think About the Time of the Year
The calendar is your secret weapon for picking awesome themes. Forget boring old winter wonderlands. How about kicking off the new year with an event in January or turning March Madness into a company-wide skills tournament?
Don't ignore those quirky holidays either! Did you know July is “National Ice Cream Month”? That's a perfect excuse for a sundae bar at your summer strategy meeting. By tying your theme to the calendar, you're not just picking a cool idea, you're creating an experience that feels right in that moment.
Pro tip: Check out the National Day Calendar for unexpected theme inspiration. You may find gems such as "Talk Like a Pirate Day" or "Look Alike Day" to spice up your event.
4. Get Inspired by the Venue
Sometimes the best corporate event theme for your work gathering is staring you right in the face. If you've booked a space with amazing architecture, why not use that as your starting point? A Great Gatsby-inspired soirée or a black-tie affair would be spot-on.
On the flip side, let's say you found an outdoor venue with a breathtaking view or lush greenery. You could go for a nature-themed bash or even a fancy garden party. The point is, don't fight your venue; embrace it! By looking to your venue for inspiration, you can create a theme that feels seamless and unforgettable.
Pro-tip: Before you start pulling your hair out over theme ideas, take a good in-person tour or virtual walkthrough of your venue. You may spot something quirky that sparks a great concept that your team will love.
5. Leave Corporate Event Planning to the Experts
While DIY event planning can be tempting, sometimes the smartest move is to call in the pros. Sure, you could spend countless hours scouring Pinterest for ideas and haggling with vendors, but why put yourself through the wringer?
A seasoned corporate event planner has the skills and connections to bring your vision to life without breaking a sweat (or your budget).
Here are just a few reasons why hiring a corporate event planner is a no-brainer:
They have insider knowledge of the best venues and vendors
They have great ideas following industry trends
They can score you sweet deals and discounts
They know how to troubleshoot any last-minute hiccups
Planning a Corporate Event? Modern Moments Is Here to Help!
Modern Moments is your go-to destination for unforgettable corporate events. Our spacious outdoor area, complete with a stage and beautiful brick patio, can host up to 300 guests. For smaller gatherings, our indoor area comfortably seats 100. Plus, our corporate event planning team offers expert planning services to bring your vision to life. Contact us today!