Learning how to maximize engagement at an event doesn't have to be hard. At Modern Moments, we provide professional event planning services, and we've learned a thing or two about boosting engagement and creating an unforgettable time. Here's how we pull off unbelievable gatherings and events every time:
Set clear goals and know your audience
Design interactive experiences throughout the event
Incorporate tech tools for live feedback and participation
Provide personalized takeaways and thoughtful touches
Follow up with post-event engagement strategies
If you're in the process of planning a corporate event, you're in the right spot. Take our advice or reach out to have us handle all the hard work.
Host an Unforgettable Event With Modern Moments!
Ready to host an event that'll keep people talking for weeks? Schedule your corporate event with Modern Moments and benefit from affordable rates and professional event planning services.
Set Clear Goals and Know Your Audience
Amazing events and excellent engagement don't happen overnight or in a vacuum. They require a detailed plan. Start by considering your corporate event's goals, what success would look like, and how to ensure your guests have a good time.
Start by identifying your event's purpose. Is it for training? Are you celebrating a big win or throwing a holiday party? Do you want to inspire creativity or encourage your attendees to network?
Create attendee personas so you can understand what motivates your audience.
Tailor your content, speakers, and breakout sessions to suit your goals and your attendees' interests.
Identify measurable KPIs that help you determine overall engagement. This could include participation rates, app downloads, or survey responses.
Design Interactive Experiences Throughout the Event
Passive programming doesn't make for a particularly engaging event. If people just bumble around chatting, they're probably not going to remember much about why they gathered in the first place. Involve attendees and keep their energy levels high to create an unforgettable event.
Consider breaking up keynotes with Q&A sessions, polls, or audience games. This will encourage active participation and keep guests' attention.
Give attendees the chance to participate through collaborative rotating stations and workshops.
Encourage team-building, connection, and friendly challenges by implementing competitions, scavenger hunts, and trivia.
Incorporate fun, low-pressure networking prompts or conversation cards at tables to get people talking and engaging with each other.
Incorporate Tech Tools for Live Feedback and Participation
Passive viewers can become active participants, even if they're attending virtually. It doesn't take much to get the shyest attendees excited about participating, especially with modern technology. Making use of tech tools and live feedback can boost engagement effortlessly.
Get real-time engagement with live polling, Q&A sessions, and session ratings.
Allow guests to submit questions digitally or anonymously to avoid anyone feeling put on the spot.
Gamify your event and set up interactive kiosks or touchscreens to encourage engagement.
Use live social media walls to share major highlights and help build hype about your event.
Provide Personalized Takeaways and Thoughtful Touches
Make your event more memorable by paying attention to even the smallest details. Attendees appreciate little personal touches and may be more inclined to engage with your organization in the future.
Offer custom swag bags or branded gifts that guests will actually use. They'll be reminded of your event every time they pull it out.
Provide diet-specific meals and flexible seating to suit all needs and make guests feel important and included. You could also include quiet zones for recharging when people need a quick breather during the event.
Allow attendees to choose breakout sessions or seminars based on their roles or interests.
Acknowledge attendees and celebrate individuals with milestone shoutouts, raffles, or even on-stage recognition and speeches.
Follow Up With Post-Event Engagement Strategies
The event doesn't have to end when the guests go home. You can extend the experience and encourage post-event engagement by:
Sending a thank-you email that includes highlights, photos, or exclusive downloads to commemorate the event
Asking attendees to complete a short post-event survey for feedback and to get ideas for future events
Following up with webinars, newsletters, and VIP invites for future events
Taking to social media with a recap, tagging attendees or speakers to spread visibility
Make Your Next Corporate Event a Hit With Modern Moments!
Plan a hit corporate event with Modern Moments. Whether you want an indoor or outdoor venue, we can host large events, and you won't even have to clean up afterward.